__________________________
Book promotion is all about networking. It’s about
establishing contacts and placing your book in front of readers. It’s also
about selling yourself as an author and as a person. The sooner you begin to
network, the better.
Your list of contacts will range from potential readers to
places for book features. The larger your list, the more opportunities you will
have to promote your book. The key is to build relationships with the people
and places on your list. You will find that people are more apt to purchase or
help promote your book if they know you first.
Every book is unique. Some of these potential contacts and
opportunities might not apply to your book or to your situation; however, don’t
discount any possibility.
Make lists of the following:
· Websites and blogs - sites that are book related, feature your genre or subject matter, will exchange a link or offer a giveaway, other authors in your genre, offer writing or promoting tips, organizations or businesses that tie in with your book, or those with affiliate marketing potential.
· Community sites, forums, and groups - those that attract your target audience, offer options for promoting, and are easy to use.
· The media - newspapers, radio, TV stations, and online media.
· Retail outlets - bookstores, gift shops, specialty shops, independent coffee shops, museums, etc.
· Libraries - public, private, university, and schools.
· Reviewers - pre-publication reviewers, magazines, online magazines & sites, and book bloggers.
· Book festivals, writers’ conferences, fairs, and trade shows - ones that attract your target audience and where you can network.
· Writer and author organizations.
· Your own personal contacts -- both local, mail, and e-mail.
Whether you are traditionally published or self-published,
you can benefit from making contact lists. And the sooner you begin, the
better.
How big are your lists?
________________________
L. Diane Wolfe
Professional Speaker & Author
Known as “Spunk On A Stick,” Wolfe is a
member of the National Speakers Association and the author of numerous books. Her
latest title, “How to Publish and
Promote Your Book Now,” covers her publishing seminars in depth and
provides an overview of the entire process from idea to market. “Overcoming
Obstacles With SPUNK! The Keys to Leadership & Goal-Setting”, ties her
goal-setting and leadership seminars together into one complete, enthusiastic
package. Her YA series, The Circle of Friends, features morally
grounded, positive stories. Wolfe travels extensively for media interviews and
speaking engagements, maintains a dozen websites & blogs, and assists
writers through her author services.
HOW
TO PUBLISH AND PROMOTE YOUR BOOK NOW! BY
L. DIANE WOLFE
Publishing and promoting made simple!
Have you always dreamed of publishing a book but didn’t know where to
begin? This book walks you through the steps of identifying markets, budgeting,
building an online presence, and generating publicity.
Uncover your ideal publishing path and numerous marketing options
before you begin. Writing is your dream. Give it the best chance for success!
Publishing/Marketing, 214 pages
$14.95 Trade paperback ISBN 978-0-9827139-5-2
$4.95 Ebook ISBN 978-0-9827139-9-0
Available in all Ebook formats
“She gives an unbiased take on the
advantages and disadvantages of traditional publishing and self-publishing and
publishing paths that combine the two… It's the perfect book for those who want
an overview to begin the decision-making process.”
- Carolyn Howard-Johnson, author of the multi award-winning series of
how-to books for writers http://howtodoitfrugally.com/
“A must-read for writers
planning on self-publishing or any writer who wants the ultimate how-to on
promoting. Tons of links, advice, and how-to, whether you're going for print or
e-publication.”
- Helen Ginger, author of Angel Sometimes http://helenginger.com/
__________________________
Check out the other Indie Lifers here:
Check out the other Indie Lifers here:
I like your suggestions for creating lists for promotion. It makes sense. I hadn't thought of the library issue. I'll make a note of that one. Thx!
ReplyDeleteI love Diane's book and am glad you chose to have her on as a guest! Also love the Indie Author chain idea--great thinking and great stuff!
ReplyDeleteThe creation of lists is something I still have to do.
ReplyDeleteLoved Diane's book. I need to go back and reread the last half of it.
Apparently not big enough!
ReplyDeleteThank you so much, Jessica!
ReplyDeleteI like the way you've paired this up, Jess! Indie Life is all about sharing what we know, so perfect to have these tidbits on networking! *waves to Diane*
ReplyDeleteThis isca great idea L Diane.
ReplyDeleteThat's an exhaustive list! Great post, Diane. I need to work more on developing relationships with contacts. Bookmarking this!
ReplyDeleteHi Jess and Diane .. your book is on its way ... via the snowstorms I think ... but you both have such excellent ideas to offer us ..
ReplyDeleteCheers Hilary
SA, there are far more libraries than bookstores - and they don't return books!
ReplyDeleteRandi and Stina, I'm glad you enjoyed it.
Hi, Susan.
Nick, never too late to start.
Hilary, thank you for ordering it.
Hi, Jessica and Diane,
ReplyDeleteNow there's an impressive list. Some of these wouldn't even cross my mind as viable options. Thanks.
Yep, great list! where's my pen…lol
ReplyDeleteJL and Heidi, I hope it gives you some new ideas.
ReplyDeleteCongratulations on the book Diane. And you have an awesome list! Thanks for sharing.
ReplyDeleteThanks Jessica!
~Nas~
I hadn't thought to make a list... I should start... Great tips, Diane.
ReplyDeleteWaving at Jessica.
Great idea ;D
ReplyDeleteCongrats Diane!
Great list of suggestions! Thanks for sharing.
ReplyDeleteL.Diane has some great advice in her book, a list of marketing connections is invaluable. Thanks for sharing this with us Jessica.
ReplyDeleteMultiple lists are always good.
ReplyDeleteThanks again, Jessica.
Superb blog post! I must admit I haven't got to grips with community sites, groups, and forums yet. Something I need to do!
ReplyDelete